Teachable vs Thinkific: $29 and €39 for the same first step

What the record says

Teachable's pricing page does something most of the pages we read do not: it shows both billing figures at once. Every card carries the monthly rate and, beneath it, the annual equivalent with 'Billed annually' spelled out — $39 and $29 on Starter, $89 and $69 on Builder, $189 and $139 on Growth. There is nothing to click and nothing to work out, and a comparison drawn from that page cannot accidentally set an undiscounted price against a discounted one.

Its annual discount is also worth a moment because it is not uniform. Starter saves 25.6% — $348 a year against $468. Builder saves 22.5%, $828 against $1,068. Growth saves 26.5%, $1,668 against $2,268. A three-and-a-half point spread across the ladder is not unusual; what is unusual is that Teachable does not print a single 'save up to' figure over the top of it. Several vendors we have read this month advertise a headline percentage that only one of their tiers reaches. Teachable simply shows both numbers and lets you subtract.

Thinkific's page is built the other way. Its three tiers show one figure each — €39, €79 and €159 — with 'Billed annually' underneath, and a Monthly / Annual (Save 25%) switch above them. We could not make that switch work. We located the control, scrolled it into view and dispatched real mouse events at its coordinates, and the prices did not change through repeated attempts. So we do not know what Thinkific costs paid monthly, and we are not going to divide by 0.75 and present the result as a price.

That matters more than it might sound, because the 25% label is exactly the kind of figure this site exists to check. If it holds, Thinkific's monthly rates would be around €52, €105 and €212. If it behaves like the labels we have checked elsewhere this month — Squarespace advertising 36% while delivering 31%, Jasper advertising ~20% while delivering 14.5%, Pipedrive advertising 42% that only one tier of four reaches — it might not. We have no reading either way, and an honest blank is better than a plausible number.

On the figures we can compare, Teachable is lower at every step in its own currency: $29 against €39 at entry, $69 against €79 in the middle, $139 against €159 at the top named tier. But those are two different currencies read from the same connection, both localised by visitor, and we have not converted between them. Anyone shopping in euros should read Teachable's page in euros before treating the gap as real; the direction is reliable, the size is not.

Neither platform publishes a free tier. Both are paid from the first month, which puts them in a different category from the course tools that offer a permanent free plan with revenue sharing — if you want to test whether anyone will buy your course before committing to a subscription, neither of these two is where you start.

One loose figure on Thinkific's page we have recorded without attributing. A plan at $199 per month appears alongside the euro-denominated tiers — in dollars, on a page otherwise showing euros. Which tier it belongs to was not unambiguous in our read, so it sits in our vendor record unassigned rather than being guessed into a table.

The summary is short. On price, Teachable is cheaper at every tier we could compare. On disclosure, Teachable prints both billing states and Thinkific's switch would not move for us. Those two findings point the same way, and neither is a claim about which platform teaches better.