Comparison — from the record, read 2026-09-07
EmailOctopus vs MailPoet
Both ladders below were read from the vendors’ own pricing pages, in this market, on the dates shown. Nothing is converted: what you see is what each page showed a reader here.
What each one is
EmailOctopussite ↗pricing ↗
A deliberately cheap email marketing tool, built for newsletters that need sending rather than a marketing suite. Paid plans start at €10/mo (Pro); a free plan exists.
MailPoetsite ↗pricing ↗
An email plugin that sends newsletters from inside WordPress, using your existing site as the subscriber list. Paid plans start at €10/mo (Business); no free plan is published. The ladder we hold runs 2 paid tiers, topping out at €30/mo (Agency). It bills by country — entry $10/mo to a US reader, from our same-day reads.
The two ladders
EmailOctopussite ↗pricing ↗
read 2026-09-06 · EUR
| Plan | Price | What the page says |
|---|---|---|
| Starter | Free | Free. '2,500 subscribers, 10,000 emails per month'. EmailOctopus branding on emails, reports for 30 days, 1 landing page and 1 form, 1 user. |
| Pro | €10/mo (€9 ↓) | At 500 subscribers / 10,000 emails a month: '€10 PER MONTH' billed monthly, '€9 PER MONTH, BILLED YEARLY' with 'Save €12'. Full control over design, reports forever, unlimited landing pages and forms, unlimited users. |
MailPoetsite ↗pricing ↗
read 2026-09-07 · EUR
| Plan | Price |
|---|---|
| Business | €10/mo |
| Agency | €30/mo |
Where they differ
- Cheapest way in: both start at €10/mo in this market.
- Free plans: only EmailOctopus publishes one — a plan priced at zero, not a trial.
- How far each ladder goes: EmailOctopus tops out at €10/mo, MailPoet at €30/mo. A deeper ladder is not a worse deal — it is a bill that keeps climbing if you keep growing.
- MailPoet: It bills by country — entry $10/mo to a US reader, from our same-day reads.
How to choose in this category
- Most tools price by list size — a quoted price is only true at a stated subscriber count, so re-check the ladder at yours.
- Free tiers differ in what they cap: subscribers, sends or features. Two ‘free plans’ are rarely the same thing.
- Headline prices are often the annual-billing rate; the pay-monthly figure sits higher.
Both ladders were read from the vendors’ own pricing pages as shown to a eurozone reader (read from Germany), on the dates beside each table. Nothing here is converted from another market and nothing is ordered by commission. Some links are affiliate links; they earn us a commission and change no number.
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