SE Ranking vs SpyFu
Both ladders below were read from the vendors’ own pricing pages, in this market, on the dates shown. Nothing is converted: what you see is what each page showed a reader here.
What each one is
SE Rankingsite ↗pricing ↗
An SEO platform covering rank tracking, audits and competitor research, popular with agencies for its white-label reporting. Paid plans start at €39/mo (API); no free plan is published. The ladder we hold runs 3 paid tiers, topping out at €79/mo (AI Search). It bills by country — entry $45/mo to a US reader and £35/mo to a UK reader, from our same-day reads.
SpyFusite ↗pricing ↗
A competitor research tool that shows the keywords and ads rivals have bought and ranked for, historically. Paid plans start at $39/mo (Basic); no free plan is published. The ladder we hold runs 3 paid tiers, topping out at $249/mo (DATA). We read the same $39/mo in every market we check, so this vendor does not price by country. It quotes USD here rather than local currency, so your bank sets the conversion.
The two ladders
SE Rankingsite ↗pricing ↗
read 2026-10-13 · EUR
| Plan | Price |
|---|---|
| Agency Pack | €59/mo |
| AI Search | €79/mo (€63.2 ↓) |
| API | €39/mo |
SpyFusite ↗pricing ↗
read 2026-10-13 · USD
| Plan | Price |
|---|---|
| Basic | $39/mo |
| Pro + AI | $59/mo |
| DATA | $249/mo |
Where they differ
- Cheapest way in: both start at €39/mo in this market.
- Free plans: neither publishes one. Any free access here is a trial, which is a deadline.
- How far each ladder goes: SE Ranking tops out at €79/mo, SpyFu at $249/mo. A deeper ladder is not a worse deal — it is a bill that keeps climbing if you keep growing.
- SE Ranking: It bills by country — entry $45/mo to a US reader and £35/mo to a UK reader, from our same-day reads.
- SpyFu: We read the same $39/mo in every market we check, so this vendor does not price by country. It quotes USD here rather than local currency, so your bank sets the conversion.
How to choose in this category
- Entry prices are high and annual billing is where the discounts live.
- Tiers are data limits — keyword counts, tracked sites, report caps — more than features.
- Prices in this category move; check the change log before quoting one.