Brevo vs MailPoet
Both ladders below were read from the vendors’ own pricing pages, in this market, on the dates shown. Nothing is converted: what you see is what each page showed a reader here.
What each one is
Brevosite ↗pricing ↗
A messaging platform that sends email, SMS and WhatsApp from one account, with a CRM attached — formerly Sendinblue. Paid plans start at £6/mo (Starter); no free plan is published. The ladder we hold runs 3 paid tiers, topping out at £429/mo (Professional). It bills by country — entry $9/mo to a US reader and €7/mo in the eurozone, from our same-day reads.
MailPoetsite ↗pricing ↗
An email plugin that sends newsletters from inside WordPress, using your existing site as the subscriber list. Paid plans start at €10/mo (Business); no free plan is published. The ladder we hold runs 2 paid tiers, topping out at €30/mo (Agency). It bills by country — entry $10/mo to a US reader, from our same-day reads.
The two ladders
Brevosite ↗pricing ↗
read 2026-10-13 · GBP
| Plan | Price |
|---|---|
| Starter | £6/mo |
| Standard | £13/mo |
| Professional | £429/mo |
MailPoetsite ↗pricing ↗
read 2026-10-13 · EUR
| Plan | Price |
|---|---|
| Business | €10/mo |
| Agency | €30/mo |
Where they differ
- Cheapest way in: Brevo at £6/mo, against MailPoet at €10/mo. That is the entry price in this market on the dates shown, not a judgement about which suits you.
- Free plans: neither publishes one. Any free access here is a trial, which is a deadline.
- How far each ladder goes: Brevo tops out at £429/mo, MailPoet at €30/mo. A deeper ladder is not a worse deal — it is a bill that keeps climbing if you keep growing.
- Brevo: It bills by country — entry $9/mo to a US reader and €7/mo in the eurozone, from our same-day reads.
- MailPoet: It bills by country — entry $10/mo to a US reader, from our same-day reads.
How to choose in this category
- Most tools price by list size — a quoted price is only true at a stated subscriber count, so re-check the ladder at yours.
- Free tiers differ in what they cap: subscribers, sends or features. Two ‘free plans’ are rarely the same thing.
- Headline prices are often the annual-billing rate; the pay-monthly figure sits higher.